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Bad ad poetry? Hire poets!
Living in London, we’re surrounded by TFL’s abominable Travel Better London posters, with their godawful doggerel. First, you spot one and sigh gently to yourself. Then you notice another. And another. Ye gods, they’re all over the place, much like their scansion. Then a chill runs down your spine, as you wonder if everyone else…
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Late to the party: hyperhonesty in ads
This is a new segment I’m calling ‘Late to the the party’, in which I take the doctor’s advice and let things I’ve taken in settle for a while before responding. This summer, there was positive press in the marketing mags for the “Refreshing Stuff” Oasis campaign created by The Corner. The campaign presented a meta look…
