Tag: marketing

  • Testimonials

    “Kirsten is our go-to copywriter. She can adapt her style to what we want and has an innate understanding of what we are looking for. She listens carefully to what we are looking for in different projects: blurb writing for our products, content for engaging our audience and also editing texts for some of the…

  • Client Spotlight: SciencePOD

    Client Spotlight: SciencePOD

    I have worked with international science content provider SciencePOD for five years as a copywriter, editor and proofreader. I love the collaborative element of our work, and the chance to read about the latest advances. My work involves editing popular science content produced by specialist journalists, adhering to the client’s house style. Our formats range…

  • A Hash of Inspiration: The Pun Game as Marketing Tool

    Ever looked at a corporate hashtag and thought “Who voluntarily uses that?” The short answer is normally “Someone who wants to win free stuff”. Without such incentives, though, there is a fine art to convincing the denizens of Twitter to take your message to their heart/feed. Every brand dreams of appearing in the hallowed left-hand…